Facebook removes Apple's page verification amid bitter feud

 By Jerico Alba, John Kyle Caalem

Facebook and Apple (PHOTO: The Ringer)

Media consultant Matt Navarra noticed the blue tick had vanished from Apple's page on Facebook Tuesday morning - a week after the Mark Zuckerberg-founded site slammed the iPhone maker over its upcoming privacy changes.

'Facebook has removed Apple’s blue tick Page verification,' Navarra wrote.

On Facebook, almost all big brands and organizations are given a blue tick on their official social media pages to symbolize their authenticity.

Apple's main rivals, Microsoft, Hewlett Packard, and Samsung have all been given such ticks by Facebook.

It is unclear exactly when Facebook decided to delete Apple's blue tick. DailyMail.com has reached out to the company for comment.  

Apple still has a blue tick verification on Instagram - which is owned by Facebook.

Silicon Valley's latest war over privacy erupted last week. At the crux of the issue is changes to Apple's iOS 14.4, which will go live next year and require users to give permission in order for apps to track them for advertising purposes.

Facebook can currently track users between apps. They say it helps connect small businesses to customers.

The social media giant took out a full-page ads in relations to Apple's proposed changes, saying they were 'standing up for small businesses everywhere'. 

Apple CEO Tim Cook then blasted back on Twitter, stating: 'We believe users should have the choice over the data that is being collected about them and how it's used,' he wrote.



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