Piper Legaspi

Few days before the 11th edition of PUP Radio Conference, DZMC - Young Communicators Guild, the host organization, revealed Danilo Arao and DJ Renzmark Ricafrente or “Papa Dudut” as the resource speakers for the forthcoming symposium.

On March 8, Arao, Associate Editor at Bulatlat Multimedia and Associate Professor from the Department of Journalism at the University of the Philippines - Diliman, will tackle the current state of artificial intelligence in the newsroom, followed by Papa Dudut of GMA’s Barangay Love Story 97.1 FM, who will discuss the state of radio amid A.I. applications.

Alongside the roster of speakers, the conference will also feature Denice Dinsay, a news anchor from ABS-CBN as its keynote speaker.

PUP Radio Conference is an annual symposium with this year’s theme, R-BOT: Decoding Media’s Fate in the Age of A.I., which centers on the effects of artificial intelligence on the radio industry. Moreover, this is the 11th edition of the conference in its 10th year since 2014.

Hannah Grace Tamayo, Project Co-Head for Externals, shared that the preparation for RCon started three months ago in early December of last year, “Indeed, the experience comes with great responsibility as every action and decision requires careful analysis because all that we wish and root for is the collective success of this conference,” Tamayo said.

Furthermore, Denisse Ann Orda, Project Co-Head for Internals, stated that the conference serves as an avenue to discuss the challenges in media, “It is very important for aspiring media practitioners like us to know the right formula of artificial intelligence’s usage in media without replacing human broadcasters with A.I. anchors, hence the goal of this year’s RCon is to decode that formula for the better future of media with A.I.,” she said.

With more than 600 participants nationwide, RCon attendees must arrive at the Tanghalang PUP on or before 11 AM on March 8, and present their identification cards or IDs for verification purposes.

This year’s PUP RCon is co-presented by FranchiseManila.com, Midoko, Hello Quickfx, Red Images Photography, Outside The Box Co-Working and Study Lounge, Motivo, EON Group, and Caronia PH.

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